iVend Optical

Digitally transform your optical retail practice with features that not only make you competitive but also enable you to deliver a personalised customer service

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Grow your Optical Business

iVend Optical is an industry vertical module of the iVend Retail management suite designed for Retail Optical shops, Optometry Practices (with or without a retail dispensary), Retail sunglass stores and Ophthalmology clinics (selling RX eyewear).

Developed by a leading provider of software solutions, iVend Optical presents easy to use tools to manage optical Point-of-Sale, frame and contact lens inventory, and business development activities. iVend Optical seamlessly integrates all business processes from the POS at store to the planners at the Head Office lowering the overall cost of operations and simplifying expansion to help your business bring the bottom line into focus with increased profitability.

iVend Optical is intuitive to work with, even for non-technical roles, providing store owners with visibility into product and store performance, schedule and mange appointments with patient notifications, and allows retailers to easily distribute targeted customer promotions.

Why iVend Optical

  • Customer Lifecycle and Order Management

    Wizard-driven qualification process manages customer data from Rx capture to eyewear fulfillment. Ensure that orders are generated accurately, reducing errors and simplifying their processing, delivery, and management.

  • Enhanced Customer Experience

    Simplify the customer experience with appointment scheduling, text-based appointment communications and easy reordering. Centralised delivery and stock management ensures that customers are given accurate information, thereby improving customer service, satisfaction, and retention.

  • Extensible, Integrated Solution

    Supports industry-standard interoperable APIs allowing it to be integrated with standard business management applications like ERPs or other financial applications. The application also comes with a standard Extensibility Kit, allowing retailers to incorporate their unique business processes into the application without impacting standard upgrades and updates.

  • Seamless Patient Communication

    Email, SMS and Alert Notifications to reach patients via two-way text messaging, email, and notification alerts. Create new and/or modify existing Email, SMS and Alert Notification templates and send notifications on different events/processes like order confirmation, change of tray status, optometrist scheduling an appointment confirmation.

  • Easily Manage Appointments

    Fully integrated Scheduling an Appointment feature allows maintaining customer data, prescription details, health-related information, service records and invoicing details all in one system.

  • Efficient Data Synchronisation

    Increase operational efficiency to stay ahead of the competition with an application that responds quickly in-store with up-to-date store data held in a centralised database for easy reporting.

Powerful Optical Technology

  • After Sales Service Module
  • Go Green Receipt
  • Easily Manager Master Data
  • Optical Reports
  • Process Sales with speed and Accuracy
  • Patient Communications
  • Optical Dashboard
  • Customer Journey Report
  • Inventory Management
  • Lens Treatment Mapping Matrix
  • Simple Reordering Process
  • Tray Management and Fulfillment

How iVend Optical Works

Faced with shrinking margins and increasing competition from the eCommerce world, optical retailers are focusing on customer service to increase their competitive edge. Personalised customer service is one way brick-and-mortar retailers are differentiating themselves by demonstrating the services they offer cannot be duplicated online. For optical retailers, operating a business that provides vision prescriptions as well as fashion frames, prescription lenses, contacts, and plano sunglasses can be a challenge.

Optical Processes

Efficiently and profitably manage technical data related to lenses, frames, and contact lenses and link them to customers’ prescriptions

Data Synchronisation

Data Synchronisation

Up-to date and real-time reports that track fashion trends and aid with stocking the right style, color, and size assortment, and review transactions by prescription vs. nonprescription



Your most important sales and inventory data automatically populates both your ERP and POS when have an integrated solution.

Elimination of Redundant Processes

Enterprise Management

Integration allows visibility across your entire operations without having to aggregate information from separate store locations.